In a controversial event that unfolded in the Snowy Mountains, American influencer Sam Jones, also known by her online pseudonym Samantha Strable, has faced severe backlash for filming herself taking a baby wombat from its mother on a roadside. The footage, which went viral on social media, has sparked debates over ethical wildlife interactions and the influence of social media on wildlife conservation.

Ms Jones defended her actions, claiming she intended to move the joey away from potential traffic danger. In her apology on Instagram, Ms Jones expressed remorse, saying, “I have learned from this situation, and am truly sorry for the distress I have caused.” Despite her apology, criticism came from multiple corners, including Australian Prime Minister Anthony Albanese.
PHOTO: Sam Jones with the baby wombat – A screenshot taken from the Instagram account ‘samstrays_somewhere’.
The Prime Minister condemned the act as an “outrage” and challenged the influencer to attempt handling other Australian wildlife with similar disregard.

PHOTO: The baby wombat’s mother was near by and visibly stressed.
The incident has prompted Australia’s Department of Home Affairs to investigate whether Ms Jones breached her visa conditions. Dr Meg Shaw from Monash University highlighted the broader implications of such incidents, stating, “This incident highlights the broader issue of posts on social media platforms normalising harmful interactions with wildlife.” Dr Shaw pointed out the risks of these interactions, including increased stress and reduced breeding success among wildlife.
Dr Di Evans from RSPCA Australia, as reported by The Guardian, described the video as showing “blatant disregard” for the welfare of the animals, noting that such separations can be harmful to the joey and its mother. The incident also prompted discussions on legal repercussions, as it is generally illegal in Australia to harm or take native wildlife without the necessary permits.
No mention of her Cooma local boyfriend Louis Sixt. He should know better.
He goes to ground and let’s her take all the heat. What a man.